Marketing Associate: Product/Technology Management

Main Purpose of the Job: 
Marketing Associate is responsible for supporting the Head of Marketing, and Regional Chief Marketing Officer; Regional Technology Manager in providing copy, content and administrative support: from lead database management and verification to marketing and promotional materials and event management, strategic management. He/ She is tasked to implement strategic business plans to meet both principal and ITG targets. He/she is expected to be creative, proactive, organized and has a drive to deliver results and meet deadlines to meet the revenue target. He or she must be able to multi-task and deliver multiple projects and requirements across the regional scope.

Duties and Responsibilities: 
• Ability to listen, take notes and execute with minimal supervision
• Formulate and execute product / brand strategic plans
• Plan for all strategic plan needs and requirements
• Coordinate with Regional Technology Managers on Principal Requirements
• Align with Sales on all support initiatives
• Validate all client / prospect and leads databases
• Responsible for the execution of all marketing or company initiated events, external sponsorship events and principal initiated events
• Initiate layouts / material /copy editing for their own product or verticals
• Understand the full marketing mix and be familiar with ways to analyze market research and customers’ behavior.
• Handle the Marketing Design and Content teams to create advertising material (e.g. brochures and newsletters, direct mail, invitations, landing page, social media content, website content, customer testimonials)
• Keep organized records of marketing metrics and results of past campaigns
• Responsible for product / brand specific assets and inventory
• Responsible for detailed completion of specifications and negotiations of 3rd party suppliers : commercial details finalization / approval subject to Tech & Marketing Head and Finance
• Assist in fulfilling Admin requirements such as ISO documentation and other HR related request

Position / Person Specifications: 
• Knowledge of CRM tools, and other productivity tools,
• Strong verbal and written communication skills
• Able to use creative tools like: Photoshop, Adobe Illustrator, visio, canva etc
• Able to use Marketing tools like: Mailchimp, Survey Monkey, Facebook and Linkedin Analytics/ Insights, LinkedIn Sales Nav, GoogleSuite tools
• Solid computer skills, including MS office other design software
• Social Media Skill Savvy is a plus
• Basic Knowledge of Sales and Marketing
• Analytical skills with a goal-oriented attitude
• An ability to multitask and perform under tight deadlines
• Experience in B2B is an advantage; but not a requirement
• Can be a new graduate as long as capability requirements are met
• BS degree in Marketing, Digital media or Creative Design field
• Additional qualification in web design or animation is a plus

Other Support Duties:
• Participate and/or assist in company functions and programs.
• Respects and ensures all assets of the company are in good working condition
• Maintains cleanliness, orderliness and safety within the working environment

Technical Knowledge & Skills:
• Social Media / Digital Design / Collateral Design / Event Management/ Analytics skills is a plus